Monday, June 27, 2011

Gimme, Gimme, I want, I want

As many of my readers know (either through posts or personal interaction), I come from somewhat of a privileged life. I was blessed with an intact nuclear family, caring and nurturing parents, and no shortage of that green stuff. We always had way more than we needed and all of what we wanted. I've also been fortunate in my health, both of body and mind. Before laziness took its toll, I was very active in multiple sports - soccer, skiing, hockey, swimming, etc. I never struggled in school aside from finding the motivation to realize potential. Many things have come easy to me. I think it was a combination of mom's excitement and dad's work ethic. I always WANTED to do really well at things.

I may have expected some things to be handed to me along the way, at times. Why shouldn't they be? We were upper middle class from the New York City metro area. We were good, hard working, honest people. Dad went to work in a suit and tie with a briefcase, mon - fri, 9-5. Mom took care of the kids. It was a 1950s TV show flash-forwarded to the 80s/90s. I'm in my 30s now with a great job, but no career. I'm a year out from a divorce. My salary is a hair over my retail jobs from nearly a decade ago. I live in Biloxi, MS which requires a constant, conscious effort to slow down in movement, thoughts, and speech as to not leave the natives in the dust. I'm constrained by the military machine. There's no room for innovation or vision.

There's so much I want. I'm not content with a $60,000/year job. Not when I know I'm capable of so much more. I'm not even content with a $160,000/year job. It's decent money and would be an amazing upgrade right now, but that's not the kind of money you can look back on and realize you had it all. That's the kind of money you make in the NYC area after about 7-10 years of solid industry experience tied in with some management. I want a least another 0 on the end of that bad boy.

And nobody is going to give me what I want. It doesn't matter how smart I am or how badly I think I can manage something and sit in an ivory tower and direct people below me. Nobody is going to just hand it over. So... I'm going to take it. I have idea and vision. I see ways to innovate. I want to change the world. All the naysayers reading this are rolling their eyes and shaking their heads. That's fine. There's always someone with an idea or an ability and that person, hopefully, seizes the opportunity and makes it happen. It's gotta be someone, so might as well let that someone be me.

I'm finally organizing everything. Reworking all the brands I've worked so long to build a little at a time. Tech-City, Vig The Geek, JayVig Photography, JayVig Media. They are all coming together under one roof. An LLC will be formed in the near future. Brands will be defined along with services. I will stop trying to monetize everything and, in turn, end up monetizing nothing.

The company will have a clear mission statement and be defined the way a company should be. I'll no longer be doing all of it. There are others starting this company with me, each with our roles and checks and balances to keep it functioning. Real plan. Real business. Real money.

I don't know how long it will take, but I know we'll get there. I have so many ideas and want so many things and the bridge between the two is money. It's going to be a wild ride with so many unexpected events along the way, but I'm ready for them as is the rest of the team.

Stay tuned, because I'm about to (with the help of my team) make a lot of dreams come true.

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